top of page
Main background.png

Transform your business to maximize profitability

Build a Profitable, Scalable Enterprise using Strategic Marketing Tools, Clear Management System, and Executive Leadership Mentoring

IMG_5427_edited_edited_edited.png
About Olena Shabunina, Founder of Strategema

Marketing and business strategist with more than 16 years of experience in different fields from CMO in media outlets to CEO of AI SaaS companies

Certified Business Trainer and seasonable Executive Mentor since 2017 which ensures that I apply tailored and ecological approach to change management in your organization based on Transactional Analysis principles

Certified Service Designer and Project Manager, that helps to create a data-driven approach to building transparent and well-controlled processes in the company

AI Enthusiast, trend analyst.

If your company has these challenges:

Lack of Clear Vision and Direction

There is no growth strategy and long-term plans for achieving goals​; the team does not perform KPI

Ineffective Decision-Making

Decisions are slow or reactive, leading to missed opportunities and inefficient use of resources

Difficulty in Scaling Operations

Challenges in expanding operations efficiently, leading to increased costs, and logistical issues

Insufficient Competitive Positioning

Struggling to differentiate from competitors, leading to limited market share

Periodic Cash Flow
Gap

Irregular cash flow that creates short-term financial shortages, hindering operations and growth opportunities

Inability to Adapt to Market Shifts

Struggling to respond quickly to changes in the market, resulting in missed opportunities

This could be a solution:

Three pillars of reaching profitability and ensuring scalable growth:

Clear
Business Strategy

- setting financial and non-financial business goals
- creating a tactical plan to achieve these goals
- search for additional distribution channels, opportunities for partnerships
- creation of a financial and management accounting model
- creation of an OKR system and control system 

Change of Process and Organizational Structure

- creating a new organizational structure or optimizing the current one
- creating a competency map and hiring plans
- identifying hidden and open conflicts and resolving them
- writing job descriptions and areas of responsibility
- defining the necessary tools and their implementation

Consistent marketing strategy

- product line analysis
- competitive analysis
- creation of a unique selling proposition
- creation and implementation of a marketing plan

​

​

​

​

​

Services

Services we offer:

Strategic
Sessions

Facilitation of team or executive strategic sessions. Create tactical plans and OKR system. 

​

​

Leadership
mentoring

Mentoring a team of leaders on strategic thinking, conflict management, innovative thinking, effective management, delegation

​

Audit of current processes

Identification of bottle necks, hidden conflicts, and inefficient use of resources. Create an organizational structure and hiring plans.

​

Marketing strategy creation

Creation of a marketing strategy, unique selling proposition, marketing materials, and marketing plans. Support of marketing activities, if necessary, creation of visual materials

Financial planning and control

Assessment of the company's cost and revenue structure. Creation of a management accounting and control system. Development of operational or investment financial plans. 

Marketing and industry research

Conducting market research, surveys, focus groups, and interviews with customers. Search for grant opportunities. Search for partnership opportunities.

Book a call with us today to start
the transformation

bottom of page